The result of 3 years of intensive research and testing Breaking the Print Sales Barrier is the most comprehensive guide to overcoming objections, condition and concerns ever published!
| Let me think it over | He's tied up in a meeting |
| I need three quotes before I decide | We do all our printing in-house |
| Not now we are under contract | I'm happy with my printer |
| Send me some literature | Our ad agency handles the printing |
| I can get the same job for less |
All I want is the price |
| We don't deal with brokers | You're too small to handle our work |
| I'm not interested | I want to shop around |
| We just ordered | You have a bad reputation |
| Do you have an appointment? | Call me in 6 months |
| We don't want a new vendor | Your shop is not secure enough |
| We are over stocked | I'm too busy right now |
| We have a budget freeze | We want a printer in our community |
| We always pick the lowest price | We require same day service |
| I want a discount | This job is too expensive |
| Get back to me next week | We don't have the budget |
| Just mail me the quote | He shows you a lower quote |
| I want to talk to my partner first | We only buy offset/digital |
| We don't use printing | We've decided to hold off for 2 months |
| I have to take this to a committee | Just quote my exact specs |
| You only have 2 minutes | I have a friend in the businesses |
| Head office orders all our printing | |
Hardcover 217 pages. Only $49.95